Facebook, Instagram and Banner in profusion have made companies like Dresslily, Shein, Rosegal or Zaful names on everyone’s lips.
They are among the most famous shops in proposing the formula of fast fashion at super cheap prices, but also the most criticized for a quality/price offer that isn’t always the best.
Is buying from these shops a bet? The answer is yes, but it could also be collaborating with it.
Most of these brands are owned by a single company in China that doesn’t always shine for its professionalism.
This is the case of Zaful and of an influencer collaboration story that is beyond belief.
It was 29 October 2019 when I was contacted by Anne, Brand Marketing Manager.
The proposal that was submitted to me was very simple: a post and a story on Instagram with a link in biography for a week, in exchange for a $ 50 coupon to spend on their online shop.
Once the proposal was accepted and the required work was carried out, it was published on November 20 2019, 9 days before the deadline communicated.
Everything therefore seemed normal and well done if it were not that communicated all this to Anne, 2 days later she points out that the work is incomplete. IG Story and bio links are missing.
Between 25 and 28 November 2019 I will find myself pointing out to Anne over and over that the work has been done completely, despite her stating the opposite, when finally realizing the truth of my words she assures me that between 2 and 4 December 2019 the coupon will be sent to me and ready to spend.
About two weeks go by. The coupon hasn’t arrived.
I contact Anne again and the answer left me stunned: “The coupon wasn’t sent because the job wasn’t carried out.“
The Lack of Professionalism
From this moment numerous e-mails will follow and that will prove the completeness of my work despite their denials.
Anne will stop writing to me, while I will look for other ways to get in touch with Zaful by getting back ridiculous answers such as: “Just contact with the one who you contact before” or “To confirm this, you should ask the guy who offer you thoses things “.
It’s December 13 2019 when, unexpectedly, I receive a new e-mail from Anne. Again she reminded that I haven’t completed the job even in the face of evidence showing the opposite.
Exhausted and incredulous of the lack of professionalism on the part of Zaful, I still waiting the $ 50 coupon.
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